Analysis of Branded Items found on UK Beaches

22nd May 2019

by Dr Chiarina Darrah, Kathryn Firth, Jack Hedger

This report for Surfers Against Sewage presents the results of analysis of data on branded items collected and reported by volunteers during the 2019 Big Spring Beach Clean.

A total of 49,413 items were collected from UK beaches between the 6th and 14th of April 2019. 20,045 of these were branded items, with 799 brands identified. The 50 parent companies whose items were found most frequently are responsible for 92% of the items found.

The top five parent companies with branded items found most frequently were:

  • Coca Cola;
  • PepsiCo;
  • Mondelez International;
  • McDonalds; and,
  • Nestle.

A full breakdown of the methodology and wider results can be found in the report.

This report is available free of charge. Press the orange button and provide a few details about yourself to access the download.